Introducing the face behind the brand. We spoke with Blessing Maddran, founder of Lohi Fashion shares what Black History Month means.
ABOUT LOHI FASHION
Lohi is a fashion brand inspired by all things beautiful from African and Western culture, infusing bold patterns, vibrant colours and contemporary designs to create stylish women’s accessories such as bonnets, headwraps and more.
WHY DID YOU START YOUR BUSINESS?
To follow my dreams and fulfil my passion while achieving financial independence.
WHAT DOES BLACK HISTORY MONTH MEAN TO YOU?
It means that black creators like myself are appreciated and acknowledged. It’s a time to reflect on the fantastic efforts and achievements of Black individuals throughout history. It’s also a month for learning, self-discovery and acknowledging that our history and present are not mutually exclusive but rather interconnected.
WHAT IS THE FUTURE OF THE UK BLACK HAIR INDUSTRY?
With all UK hairdressers now learning to cut and style Afro hair as standard, I would say the future of the Black hair industry is pretty powerful. It’s evolving to make it best heard, valued and celebrated. The future is bright and shining.
WHAT ADVICE WOULD YOU GIVE TO PEOPLE STARTING OUT?
Be passionate and motivated. It gets you through the tough times of being an entrepreneur.
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