I spy a gap in the market
After an ill-advised purchase of some beautiful curly (but not quite ‘me’) synthetic hair extensions, I found myself with a number of hair bundles that I couldn’t return but didn’t feel I could use (and successfully pull off!). Not wanting to waste them, I put them on eBay, and was amazed when they sold out within a couple of weeks… buying and selling hair online was actually a thing.
I found common ground in my experiences with one of my oldest friends (a beautiful naturalista) and we realised that between us we might be on to something. We spied an opportunity to make a difference, so we joined forces and the rest really is history.
As far back as I can remember, I have adored everything about hair, especially our hair! I remember my first coming of age experience with my own hair as a young child. Mother would sit me down and literally work through my hair, but was never very good at styling it; she really didn’t know how to. The easiest thing for her to do was to relax it- and my, how I loved my relaxed hair! It was soft, it had movement and shine. It allowed me to shine in my own way, like the female idols of the time. It wasn’t until my late teens that I started experimenting more and more with various styles, and that’s when the penny finally dropped that my hair, our hair, was pretty unique in its own fabulous way.
For someone who easily changes their look, it was an easy transition to make the big chop. I noticed the options on the market for natural hair styles and products was so limited in the UK. I decided to learn about the anatomy of hair and started formulating my own natural hair care products for personal use. I decided to learn about the anatomy of hair and started formulating my own natural hair care products for personal use.
It was then that the realisation came that frustratingly, I was referring family and friends to shops that were not owned or managed by people who understood or could identify with them. In turn, these stores were unable to really advise on natural haircare products and styles.
Out of this frustration, Tiwani Heritage was born. A brand that completely understands who you are and what you need to thrive within yourself. Together, we are showing the world our diverse beauty. We’re proud of who we are- and we’re proud of our heritage!